Highly driven online marketing and web management professional with 10+ years B2B & B2C experience in multi-national, agency, marketing and telecoms organisations. Offering considerable experience of planning and delivering complex multi-channel web platforms, services and integrated marketing campaigns across international territories. Proven success in driving sustained revenue growth, traffic, conversions and ROI, leading distributed teams across EMEA.
Group Head of Online Services JJW Hotels & Resorts
Responsible for defining the online strategic direction, executing operational plans and delivering ROI on KPI’s for 60+ luxury hotels and resorts across EMEA. Created a multi-property/brand CMS platform (Umbraco). Design & execution of online marketing plan, SEO and SEM for 100+ multi-lingual sites in 5 countries. Implemented fully integrated mobile booking platform for all properties. Manage, build and train online marketing & development teams in London, Paris, Algarve, Vienna, delivering insight to senior level heads of territories. Significant experience of building trusted relationships with and managing 3rd party suppliers in operational regions.